Saturday, 30 April 2011

Facebook questionnaire

I have made a quick questionnaire on facebook about people and their thoughts and experiences with speeding. Have had alot of great feed back, also countless emails

http://www.facebook.com/event.php?eid=207362489284720&notif_t=event_wall#wall_posts

Theses answers also suggest to me a desensitization to t.v advertising about driving weather it is about speeding or drunk driving. People seem to be used to the campaigns and therefore it is slightly less effective as it once was.

Sunday, 10 April 2011

Are we desensitized to traditional advertising?

Also Previous projects done

This blog explores a major project from 2 years ago of a girl that went to cheer up invercargil with her campaign 'invergiggle'

an interesting way that she has used humorous tangible objects/textiles to cheer invercargil up in the cold nasty days of winter.

http://curious-invergiggle.blogspot.com/











different ways to advertise

I have been looking into different ways that messages make their way to us.

Advertisments
Promotions
Word of mouth
Street art - graffiti, sculpture, textile, posters, stencils.
Media
Movies
Magazines
Books

Graffiti artist such as Banksy, Shepard Fairey and 'Mr Brainwash'
I watched the movie 'Exit through the giftshop' and it draws  light to peoples reactions to the 'street art' movement and what is said to be the 'biggest counterculture movement since punk'

It shows some reactions to banksys street art, which is seen as good street art, that people enjoy. Banksy is a street artist that seems to question things that going on around us in a controversal way. I find it intriguing.

Friday, 1 April 2011

These stats dont show a rise in the road toll but neither a huge decrease. Though one less death or a few less deaths a year is great but if it could decrease further that would be optimum.











Jordan Maxwell 1 -The Power of Symbols and The Way the World really Works


Core want out of my major project.

Studies have shown that consumers used to have more faith in advertising than they do now, consumers have now begun to put their faith in other consumers, known as the 'word of mouth phenomenon' this is where you will trust your peer's comments about a product or brand more than the advertising company responsible for selling that product or brand.

Due to this change in trend I want my major project to be about something that is needed in society, something that is relevant and simply achievable.

I have have so much stuff on my laptop i hardly know what i have posted and what i haven't now but i have been looking at so many things on a big scale and confusing myself that I didnt post alot of it because they were such farfetched ideas. But I should keep a track of where Ive been in hope to poing me in a direction of where to go.

Ive looked at Stress - on a wide scale. What it is , why we get it, what happens when we have to much or too little of it. I have found that personally I run on a high stress level which helps me to get work done but causes me to burnout regularly.
Ive looked at where stress happens, from the workplace to the home to daily hasseles inbetween. To the death of a loved one to maintaining relationships. It can come from any angle, a situation we dont feel we have the tools to cope with efficiently.

From stress I have looked into Road rage. Stress is a common place to vent personal stressors to other people, for example when we are walking we don't feel the need to vent our stresses as aggresivley as we are not constricted, but when in a car we are confined to a certain place only moving our arms and feet, this constrictive state in cars is a perfect place to vent agressivly and burnout because of stresses.

From road rage I looked into Letters/handwriting. taking a moment out from our busy schedules to connect with family or friends. Due to living in such a fast paced world, technologies growing we are losing a need to sit down and write to each other, we a social creatures we pay to commmunicate via phone, text, email, skype, facebook and many other ways. But nothing can replace that feeling of excitment waiting for a letter in the mail. It seems nowadays we only have bills and junk mail in our letterboxs. checking the letterbox it depressing. As the babyboomers go into retirement and generation y follows up all tech savy, will will lose the handwritten letter?

I have looked at many things inbetween these general topics, a general feel of the area really.

Now I am thinking the following

Is the power of symbolism more powerful than words when attempting to reduce speeding on the open roads of new zealand?